AI Search in Japan 2026: Year in Review for SMEs
In August 2026, 52.3% of Japanese internet users said they now use generative AI to search. That is the first time the number has crossed half since CyberAgent’s GEO Lab started tracking it in May 2025, when it sat at 21.3%, according to CyberAgent’s August 2026 survey of 9,278 people covered by AdverTimes. AI search in Japan went from curiosity to habit in about fifteen months.
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